3D Beverages
Brand Visualization
Sector:
Packaging
Media
Beverage Renders
















Description:
Capturing photorealistic beverage packaging for Molson Coors required balancing physical accuracy with commercial impact. Achieving realistic condensation involves procedural droplet distribution—layering microscopic mist, irregular water drops, and gravity-fed trickles without artificial pattern repetition. Paired with precise Index of Refraction (IOR) modeling for glass, sub-surface liquid scattering, and multi-layered shaders for colored anodized aluminum and spot-varnish print, every specular highlight is tuned to deliver an ice-cold, refreshing hero visual.
Procedural Condensation & Droplets: Building multi-tiered droplet systems—combining fine surface mist, medium drops, and heavy gravity trickles. Each drop requires realistic contact angles, surface tension geometry, and meniscus refraction to prevent clipping or repetitive instancing.
Glass Refraction & Fluid Optics: Managing the complex optical relationship between glass containers, liquid volumes, and trapped air bubbles. Precise Index of Refraction (IOR) settings, volume absorption, and sub-surface scattering give the liquid depth and rich tone under studio lighting.
Colored Anodized Metal & Micro-Texture: Simulating the reflective behavior of raw and colored aluminum cans. Shaders must replicate metallic sheen, subtle grain orientation, and reflection falloffs under intense key and rim lights.
Print & Packaging Finishes: Recreating physical print processes on 3D geometry—separating base metal reflectivity from matte paper textures, metallic inks, and tactile spot-gloss varnish layers.